Make it simple
but significant.
Clarity in the data, depth in the ideas.
About
Hi, I'm Susanna!
I'm an extremely curious person: I'm fascinated by how things hold together, the thread linking people to the places and stories they carry with them. It's a curiosity born from travelling, photographing the landscapes I love, and one I bring to work when I turn an idea into a story or try to understand what the data is telling me.
What I do:
- Paid media — campaigns on Google, Meta, TikTok and LinkedIn, from strategy to day-to-day optimisation
- Storytelling — content, brand identity and voice for brands that want to be recognised
- Data — dashboards, tracking and analysis to understand what actually works
Skills
Generative AI
ChatGPT · Claude · Gemini · Midjourney · Visual Studio Code · DeepSeek
Content & storytelling
Adobe Creative Suite · Canva
Advertising & performance
Google Ads · Meta Ads · TikTok Ads · LinkedIn Ads · GA4 · Looker Studio · GTM
Marketing automation
Klaviyo · Mailchimp · HubSpot
Sustainability
MSc in Green Economy & Sustainability Management
Processes & collaboration
Asana · Trello · Notion · Slack · HubSpot